Trust for America’s Health (TFAH), a leading public health policy, research, and advocacy organization, seeks a Social Strategy and Web Publishing Manager. The Social Strategy and Web Publishing Manager will work with the Director of Strategic Communications and Policy Research to plan, execute, monitor, measure and continually improve TFAH’s use of social media and its website to advance the organization’s mission.
TFAH reports on and amplifies data, policies and programs that support optimal health for all Americans. TFAH’s reports on prevention and public health issues are relied upon resources for policymakers at the federal, state and local level. TFAH’s website, social content and media relations outreach are central to the organization’s mission and position TFAH as a public health thought leader.
The Social Strategy and Web Publishing Manager will create and execute weekly and special event social content calendars and marketing plans via both organic and paid media reach. This position will monitor TFAH’s social media feeds (primarily Twitter) and collect site analytics to measure campaign impact and create reports. In addition, the incumbent will be the content manager for TFAH’s state of the art website. The position will also perform the following: work with TFAH colleagues to understand and meet their web publishing needs; use search engine optimization (SEO) principles to increase traffic and findability on the website; and collect and study site analytics to improve user experience and site performance.
Candidates should have a bachelor’s degree in communications, marketing, digital media, or a related field and 4 – 6 years of work experience, including experience with social media and web content management. Additional required work experience includes SEO techniques and Google analytics. Experience in outreach to minority audiences and bilingual skills are a plus. Read the full job description.
Applicants for the above should submit a cover letter and resume email@example.com. Please, no calls or faxes.